How to run a site with gzip compression and why it matters

Posted on 23rd April 2010 in Research | 1 Comment »

www gzipSince Google is now considering site speed for PageRank, it has made developers and SEO crowd thinking about it. Those familiar with Google Webmaster Tools probably know that site speed graph and related suggestions have been there for quite some time already.

First and probably the simplest thing is to turn on GNU zip compression, as also advised by Google Webmaster Tools (under Labs > Site performance). Doing so requires mod_deflate module on the Apache web server. Read the rest of this entry »

Research: most used term for casino funding

Posted on 31st January 2009 in Research | No Comments »

During the development of any portal site one should consider basic wording in the critical parts of the hierarchy, e.g. the main branches of the site appearing in site paths. Since these matters can be most confusing at the times, Search Engine Optimisation techniques can come to rescue.

In this case it’s the casino site that deals with funding possibilities of various casinos and poker rooms with a link to eWallets. The wording possibilities are payment method vs payment option vs deposit method vs deposit option.
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