How to run a site with gzip compression and why it matters
Posted on 23rd April 2010 in Research | 1 Comment »
Since Google is now considering site speed for PageRank, it has made developers and SEO crowd thinking about it. Those familiar with Google Webmaster Tools probably know that site speed graph and related suggestions have been there for quite some time already.
First and probably the simplest thing is to turn on GNU zip compression, as also advised by Google Webmaster Tools (under Labs > Site performance). Doing so requires mod_deflate module on the Apache web server. Read the rest of this entry »

